Innate’s Quick Social Media Marketing Guide

There are certain elements of social media that are vital to understand if you’re going to be posting — tweeting, sharing, linking or otherwise — for a business. These are the elements that will guide you in making strong marketing decisions for your target audience on each site. To help guide you in creating a strategy and starting your own outreach for your company or client, we’ve put together a quick list of each of the biggest social media platforms, what they’re…

Entrepreneur Interview: Alex Alevras of GRK

When you think about fast food, “fresh” isn’t a term that typically jumps to mind. At least, not here in the U.S. In Greece, it’s a different story. That’s what drove Alex Alevras and his business partner and company founder, George Nikas, to open GRK, a fast-casual Greek restaurant, first in New York City and now in Washington, D.C. Alevras, the D.C. managing director, agreed to let me drill him with questions about his background as an entrepreneur and what…

The Making of Coup de Foudre: A Musically Controlled Tesla Coil for Burning Man 2014

After attending Burning Man for the first time in 2013, I was blown away by the variety and scale of artwork erected in the desert for the week-long event. Set to the backdrop of the Nevada desert, the intimate union of art, design, and technology was ridiculously, overwhelmingly inspiring. My head spun and I ached to participate. “I’m a graphic designer,” I thought. “I must get involved!” Inspiration Strikes Luckily, I was a newbie member of Phage, a science-based group…

Tools and Tips for Collaboration Across Time Zones

Collaborating on an effort – no matter how large or small – across different time zones can be a daunting task. At Innate, many of our clients and partners are halfway across the world, which makes it extremely important to have strategies and processes in place to help keep a project on track and running smoothly. Clear communication is key. After working on projects with teams that span the globe, there are a few key takeaways I have learned to…

Meet Lisa and Emma: Our Newest Associates

This month we are welcoming not one, but two wonderful new people to the Innate team. We are very excited for them to join our team and for them to start contributing to Innate’s company culture! Meet Lisa Lisa is the new account executive for Innate. She comes to us after finishing up her master’s degree at William & Mary in Williamsburg, Va. (also her undergraduate alma mater). Lisa originally hails from Belmar, N.J., but loves Virginia so much, she…

Scroll To Top