Category:

“Social Media”

Coming through for Customers in a Hurricane

When Hurricane Irene hit over the weekend, one small vacation rental business in the Outer Banks of North Carolina used social media to keep its customers informed—and to keep its community connected to the outside world. See this case study to learn how the Outer Beaches Realty Facebook presence kept a community together. I’ve been following the Outer Beaches Realty Facebook page for almost two years, ever since I rented a cottage from them in 2009. The company uploads frequent, sometimes daily, videos…

What We’re Reading – August 26

Twitter changes Twitter’s making some changes to what they show (some people say making it more like Facebook) and how it’s displayed. Here’s what to expect. Customer service as part of the brand Marketing Profs explains why customer service can make or break your brand, and what you can do about it. Ticketmaster goes social Ticketmaster is teaming up with Facebook to make it easier to coordinate group outings to events. With new interactive seat maps, you can tag your…

Facebook Privacy Changes 2011

Facebook’s August 25 changes to privacy provide more granular control over some settings, but also opens up photo tagging to anyone.

What We’re Reading – August 19

Twitter by the numbers We always love Twitter infographics. These numbers are particularly interestesting as they highlight the rapid growth of Twitter, particularly internationally. 70% of accounts are now based outside the United States. Venues vs events There are times when why you’re at a place ia more important than where you are. Concerts and sporting events often fall into that category. Is it so important that you’re at the Verizon Center or the Patriot Center or that you’re at…

What We’re Reading – August 12

Social media for good As we saw in Vancouver both citizens and authorities in London are using social media to coordinate post-riot efforts. Citizens are coordinating clean up efforts on Facebook and Twitter, while authorities are using CCTV, YouTube and Flickr to identify looters. URL removal made easy A few weeks ago, we mentioned that Google simplied the URL removal process through Webmaster Tools. The downside of that simplicity means it’s really easy to remove URLs through Webmaster tools as at…

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