For arts and culture organizations using social media, particularly in the performing arts, there is often a tension between competition and collaboration.
How do you know which social media platforms to use, and when to add new ones, like Pinterest or Tumblr? You need social media discernment. Here’s how.
Reports of MySpace’s death have been exaggerated. It may be on life support, but a surprising amount of social media users–especially young, Latino users–are still engaged with the granddaddy of social media channels.